Bradley Fitchew

Your Digital Marketing Partner

I help business owners, founders, and marketing teams achieve their goals through digital marketing. — based in Bath, England, supporting clients wherever they are.

How I Can Help

Strategy & Execution

Digital Marketing Strategy / Playbooks
Not sure how to promote your business online — or where to start?SEO & Brand Visibility
You’re invisible in search results, and the right people aren’t finding you.

Online Advertising
You’re spending on Google, Meta or LinkedIn Ads, but seeing little return.Website & Content
Your site looks great, but it’s not converting visitors into clients.

Lead Generation
Referrals have dried up, and enquiries are unpredictable.Automation & AI
Your team wastes hours on repetitive marketing tasks that could be automated.

Who I Work With

Business Types

Cross-sector expertise
I can help independent service businesses and challenger brands grow through smarter digital strategy.

Architecture & Interior Design
B2B (Manufacturers, Importers, Distributers)
Financial Advisory (Wealth Management, Family Offices, Tax)
Boutique Travel & Experiences (Concierge Travel & Luxury Tour Operators)
Destinations (Attractions & Museums)
Hospitality (Boutique hotels, Restaurants, Membership clubs)
Independent Food & Drinks Producers
Industrial & Engineering (Manufacturers, Hi-tech Installation)
Luxury Brands (Design, Fashion, Collectables, Yachts, Lifestyle)
Education (Independent schools, Service providers)
Professional Services (Accountancy, Legal, Financial Services)
Property & Real Estate (Estate agents, Buying agents, Developers)
Tech (SaaS, Online Marketplaces, Wearables
Wellness & Health (Gyms, Spas, & Clinics)

What I Offer

Services

Free Initial Consultation
I start by understanding your goals and challenges — no sales pitch, just honest advice on what will make the biggest difference.Digital Marketing Consultancy
Whether you need strategic direction or have day-to-day issues that require troubleshooting. I offer video or in person consultations, with optional follow-up support.Digital Marketing Projects & Campaigns
Beyond advice, I can help you put solutions into action — whether that’s a quick Google Ads tune-up or a bespoke digital marketing playbook for your business. Every project is clearly scoped, fixed-fee, and free from ongoing costs.Fractional & Retained Services
For businesses that want senior-level direction and execution without a full-time hire. I embed within your team to plan, manage, and optimise marketing activities over time.

What I Deliver

Expertise

Experience across digital marketing
With over 10+ years' experience in digital marketing—mainly supporting commercially driven SMEs —I've developed a range of experience and skills for my clients tap into.

Digital Marketing Strategy
Develop a plan based on clear goals, channels, and tactics that match your business capabilities and resources.SEO / GEO
Understand what clients are searching for, track and optimise your website visibility for those queries in Google and Chat GPT.Google PPC Advertising
Build high-performing, conversion-focused campaigns to advertise your brand instantly for the right Google searches.LinkedIn Advertising
Reach the right B2B decision-makers with professionally built LinkedIn campaigns tailored to your audience.Meta Advertising (Facebook / Instagram)
End-to-end lead funnel campaigns that captures, qualifies, and nurtures leads.Outbound Marketing
Hyper-personalised outreach campaigns at scale using enriched data and tailored messaging.Inbound Marketing
Develop content that attracts the attention and engages the right prospects, and then nudge them towards becoming a lead.Email & CRM Marketing
Learn more about your prospects and build an email marketing system with welcome flows, segmentation, and basic automation.Google Analytics
Properly set up GA4 with the right events, conversions, and dashboards so you get actionable insights.

How I Work

Frequently Asked Questions

In general terms I am my client's go-to digital marketing partner. As a 'full-stack marketer', I can help you improve your online visibility, lead flow, or marketing operations. I can work across disciplines in an advisory or hands-on capacity, that is so often needed in smaller organisations

Whilst there’s no restriction on who I can support, my experience is strongest with brands built around expertise, experience, and identity — particularly in property, design, travel, hospitality, B2B, and professional services. High-volume ecommerce often relies on rapid testing and trend response, typically suited to larger agencies, whereas my focus is on helping firms strategically position their brand online, foster stronger relationships, and generate more enquiries over longer, more considered buying cycles.

Most clients start with a Digital Marketing Diagnostic — a short, focused review of where growth is being missed. It’s ideal for smaller organisations that need to focus resources on what really drives results.


The findings often lead to a Digital Marketing Playbook — a clear, data-led roadmap showing how to position your brand, reach the right audience, and generate more enquiries. A Playbook typically includes practical recommendations around messaging and positioning, ideal customer profiles, SEO and content priorities, paid media strategy, website and conversion improvements, and a 90-day execution plan. After the Playbook, I can either hand everything over to your team or work alongside you to implement it.

Fees are quoted based on your specific requirements. As a guide, a 60-minute consultation — including a pre-session survey, information gathering, and a follow-up summary with advisories — costs £180.


One-off projects are quoted individually at a fixed price. For example, doing a one-off audit of your Google Ads account might cost as little as £450, whilst a bespoke Digital Marketing Playbook would be upwards of £4,500+. Retained and fractional services begin at £500 per month, depending on requirements.

No one credible can guarantee specific outcomes. I do guarantee rigour: clear hypotheses, measurable goals and transparent reporting.

Paid media & conversion fixes: weeks. SEO/content & referrals: months. I prioritise quick wins first (tracking, conversion leaks, message clarity) while longer-term engines warm up.

Yes. I can act as a senior advisor (direction, guardrails, measurement) while your team/agency executes — or I can help implement specific pieces alongside them. No politics, just outcomes.

  • “We’ve tried marketing; it didn’t work.” Likely a clarity/measurement issue. We fix foundations first.
  • “Agencies are expensive.” I’m lean and embedded — fewer hand-offs, more impact.
  • “We’re busy.” I keep asks light, focus on items with the highest ROI, and automate wherever possible.
  • “We don’t want long contracts.” Start small; extend when the value is obvious.

You retain ownership of all accounts (GA4, Tag Manager, ad platforms, CRM). I set up privacy-safe tracking, clear conversion definitions, and shared dashboards. Access via least-privilege roles and NDAs if required.

You pay platforms directly. I plan, build, and optimise campaigns (Google, Meta, LinkedIn, DOOH), and report on performance against commercial goals — not vanity metrics.

Yes. Playbooks include process docs and checklists. I can also run short training for ads, analytics, or content, and provide a clean handover with SOPs when you’re ready to own it in-house.

Projects are fixed-price/fixed-scope. Retainers are rolling monthly with 30-day notice. No long lock-ins. Payment terms typically 50%/50% on projects; monthly in advance on retainers.

Past & Present Clients

Case Studies

This page is in the process of being updated
Please check back here soon, or get in touch to discuss some of the ways I've helped clients.

Digital Strategy & Research

How Market Research Guided Location Expansion

Helped an upmarket dry-cleaning chain identify high-demand, low-competition areas for new branches using Google PPC and local keyword analysis.

Lead Generation & Outreach

How We Secured 100+ Meetings With UHNW Intermediaries

Built and verified a list of 900+ buying agents, wealth managers, and lawyers for a luxury interior design firm. Multi-channel outreach generated 100+ qualified meetings.

Digital Advertising

Launch Campaign for a New Online Retailer

Delivered £30k in first-month sales using Google Shopping Ads. Covered PPC setup, feed optimisation, and conversion tracking.

SEO & Content Marketing

30% Organic Traffic Growth for a Boutique Travel Brand

Improved visibility for core travel keywords through keyword clustering, on-page optimisation, and content strategy aligned to buyer intent.

SEO & Marketplace Growth

Scaling Organic Visibility for a Luxury Furniture Marketplace

Delivered a full SEO strategy for Lot.co.uk, helping the high-end designer furniture marketplace compete with far larger retailers. Through structured data, keyword clustering, and content optimisation, we secured top-2 Google rankings for several high-value search terms.

Analytics & Attribution

Tracking Clarity for a Pension Software Company

Implemented a complete analytics overhaul using Google Tag Manager and event tracking. Enabled the business to understand which marketing activities were truly driving leads and demos — allowing smarter budget allocation and improved ROI visibility.

Analytics & Performance

Reducing Acquisition Costs for a Photography Lab

Audited and restructured paid campaigns to cut CPA while maintaining lead volume — improving ROI through better targeting and tracking.

Automation & Efficiency

90% Productivity Gain for an Online Marketplace

Automated product uploads with Shopify integrations, cutting admin time from 30 minutes to 3. Services: Automation, Process Optimisation.

Strategy & Consulting

Advisory for a Tech Start-Up Website Launch

Acted as an independent advisor to scope requirements, select the right agency, and oversee the build. Services: Strategy, Consultancy.

Strategy & Playbook

Digital Marketing Playbook for a London Restaurant

Developed a structured digital launch strategy for a new London restaurant — including a step-by-step launch checklist, guidance on building local visibility, and an ongoing plan to sustain momentum through SEO, Local Ads, reviews, and seasonal campaigns.

Paid Media

Boosting Footfall by 22% for a Retail Chain

Ran a geo-targeted Digital Out-of-Home and PPC campaign to raise awareness near key store locations. Services: Paid Media, Local Marketing.

CASE STUDIES

"Retail Footfall Increased by 22% and Sales by 12%"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

American Dry Cleaning Company, London.

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"Secured 100+ Meetings With UHNWI Intermediaries"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

Janine Stone & Co.

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"Automation led to a 90% productivity gain for an e-commerce team"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

LOT.co.uk

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"£30,000 in First-Month Sales for a New Online Retailer"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

https://www.ur.co.uk/

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"Reduced our Google cost per acquisition cost by 47%"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

The Slide Converter

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"Grew the brand's visibility in search by % "

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

Aracari.com

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"Reduced our Google cost per acquisition cost by 47%"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

Groes.com

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.

CASE STUDIES

"How do you reach HNW prospects?"

Lesson from this project
Local, location-based targeting bridges digital strategy with real-world results — proving brand awareness can directly translate to revenue.

CLIENT

Casa Tessuti / Legal Services

Client Background & Objective

American Dry Cleaning Company, London.

Services Delivered

PPC | Out-Of-Home Digital Display Advertising
I designed a hyper-local ad strategy, placing street-level and subway ads within 500 metres of key stores to build awareness where it mattered most.

Outcome

Footfall rose by 22% at targeted stores, which was a contributing factor towards overall sales growing by 12% during the campaign period.